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Title details for Legends and Soles by Sonny Vaccaro - Wait list

Legends and Soles

The Memoir of an American Original

by Sonny Vaccaro
Armen Keteyian
ebook
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Wait time: About 6 weeks
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0 of 2 copies available
Wait time: About 6 weeks

The gripping and eye-opening memoir from the "Savior of Nike" and the man who discovered Michael Jordan, Sonny Vaccaro.

Written in collaboration with six-time New York Times bestselling author Armen Keteyian, Legends and Soles provides context and truth to the sensational media stories and headlines, including:

  • Vaccaro's pivotal role in the never-before-told story of the courting and signing of Michael Jordan
  • How Nike, at the behest of an embittered Knight, went as far as having the Portland FBI investigate Vaccaro who was working for archrival Adidas on a RICO charge of corporate espionage
  • His close relationships with NBA superstars Kobe Bryant, LeBron James, Kevin Garnett, and Tracy McGrady, and Hall of Fame coaches Jerry Tarkanian of UNLV and John Thompson of Georgetown
  • The high stakes drama behind the O'Bannon lawsuit that changed the entire landscape in college sports

    • Filled with in-depth stories and sixteen pages of photos illuminating some of Sonny's most treasured career memories, Legends and Soles is the long-awaited memoir of a giant of American sports.

    • Creators

    • Publisher

    • Release date

      February 25, 2025

    • Formats

      • Kindle Book

      • OverDrive Read

        • ISBN: 9780063423428

      • EPUB ebook

        • ISBN: 9780063423428
        • File size: 23162 KB

    • Languages

      • English

    • Reviews

      • Library Journal

        September 1, 2024

        Vaccaro, a basketball insider who signed Michael Jordan to Nike and was portrayed in the film Air, writes about sports marketing, Jordan, the fierce competition between manufacturers, his relationships with players, and the legal case that altered the landscape of college sports. With a 100K-copy first printing and written in collaboration with bestselling Armen Keteyian. Prepub Alert.

        Copyright 2024 Library Journal

        Copyright 2024 Library Journal, LLC Used with permission.

      • Booklist

        January 1, 2025
        Vaccaro, one of the most influential sports-marketing executives in basketball, aims to set the record straight with this full accounting of his life. Born in 1939 in a Pennsylvania mill town, the athletic and charismatic Vaccaro developed a gift for promoting events. In 1965, he organized the first high-school all-star basketball game, the Dapper Dan Roundball Classic, which ran until 2007, and his gifts for recognizing talent and networking with coaches eventually led him to Nike. There, he was integral to one of the landmark moments in sports history: creating the first Air Jordan shoe and signing Michael Jordan to an unprecedented shoe deal. While his exploits in the athletic-shoe industry are legendary, he also advocated for college players to receive compensation from the NCAA for their name, image, and likeness. In this heartfelt accounting by a man who values loyalty, honesty, and friendship, Vaccaro writes candidly about his successes and setbacks. While the book is a tad over emotional and repetitive at times, Vaccaro's incredible life story is a must-read for sneakerheads, basketball fans, and marketing students alike.

        COPYRIGHT(2025) Booklist, ALL RIGHTS RESERVED.

    Formats

    • Kindle Book
    • OverDrive Read
    • EPUB ebook

    subjects

    Languages

    • English

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